{"@context":"http://iiif.io/api/presentation/2/context.json","@type":"sc:Manifest","@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/manifest","label":"Juul Advertisement and its Large Appeal","metadata":[{"label":"Title","value":"Juul Advertisement and its Large Appeal"},{"label":"Relation","value":"cst"},{"label":"Author","value":"Jeffrey Braccia"},{"label":"Abstract","value":"As electronic cigarettes have become more and more popular with people who are in college I became curious as to what kind of advertisements these companies were using and why they were appealing to a certain age demographic. Considering this this paper looks a Juul advertising and why it might be appealing to children. This is a current problem that the company is navigating a the product has become ever increasing popular to teens and is problematic in increasing children smoking. While the company claims it is marketing to when their advertisements are analyzed it can show how they may appeal to a much wider audience."},{"label":"Publication Information","value":"Copyright for this work is retained by the author. CST 425: Advanced Visual Persuasion Capstone Project."},{"label":"Document Type","value":["capstone"]},{"label":"Undergraduate Collection","value":["Communication Studies Student Works"]},{"label":"Department","value":["Communication Studies"]},{"label":"College & School","value":["College of Arts and Sciences"]},{"label":"Faculty Advisor","value":["Dr. Alexa Dare"]},{"label":"Publication Date","value":"D:00 M:00 Y:2019"}],"description":"Juul Advertisement and its Large Appeal","sequences":[{"@type":"sc:Sequence","canvases":[{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_1","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-02","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/a99f2f82-3d10-452f-bd22-4e4f3fb434f6/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/a99f2f82-3d10-452f-bd22-4e4f3fb434f6","profile":"http://iiif.io/api/image/2/level2.json","tiles":[{"width":512,"scaleFactors":[1,2,4]}]},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_1","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/a99f2f82-3d10-452f-bd22-4e4f3fb434f6/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_2","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-03","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/f62b8370-8035-4c79-bbaa-a7e3aa57afa0/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/f62b8370-8035-4c79-bbaa-a7e3aa57afa0","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_2","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/f62b8370-8035-4c79-bbaa-a7e3aa57afa0/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_3","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-04","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/d1010848-f1ba-4c0b-9222-0feafdca666a/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/d1010848-f1ba-4c0b-9222-0feafdca666a","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_3","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/d1010848-f1ba-4c0b-9222-0feafdca666a/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_4","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-05","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/63179ff6-1503-4bb0-b5e2-ea6c6378e9d4/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/63179ff6-1503-4bb0-b5e2-ea6c6378e9d4","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_4","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/63179ff6-1503-4bb0-b5e2-ea6c6378e9d4/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_5","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-06","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/aec24f0a-8354-4d0f-8768-5a8a37198fc1/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/aec24f0a-8354-4d0f-8768-5a8a37198fc1","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_5","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/aec24f0a-8354-4d0f-8768-5a8a37198fc1/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_6","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-07","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/75db11de-8f19-41ed-b6d4-a40159e03745/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/75db11de-8f19-41ed-b6d4-a40159e03745","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_6","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/75db11de-8f19-41ed-b6d4-a40159e03745/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_7","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-08","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/e7cf5e0e-fbc3-4ed5-9c08-06cb67010aba/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/e7cf5e0e-fbc3-4ed5-9c08-06cb67010aba","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_7","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/e7cf5e0e-fbc3-4ed5-9c08-06cb67010aba/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_8","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-09","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/dab3f795-7f48-4147-9b14-080c7d275990/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/dab3f795-7f48-4147-9b14-080c7d275990","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_8","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/dab3f795-7f48-4147-9b14-080c7d275990/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_9","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-10","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/7b97140b-47f6-4555-93c2-63aaac94b01d/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/7b97140b-47f6-4555-93c2-63aaac94b01d","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_9","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/7b97140b-47f6-4555-93c2-63aaac94b01d/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_10","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-11","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/da447a9f-cb4b-43cb-8455-b6d0bfcf244f/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/da447a9f-cb4b-43cb-8455-b6d0bfcf244f","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_10","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/da447a9f-cb4b-43cb-8455-b6d0bfcf244f/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_11","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-12","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/213f6b5b-45eb-48b6-bc6f-4757f9a03ce3/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/213f6b5b-45eb-48b6-bc6f-4757f9a03ce3","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_11","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/213f6b5b-45eb-48b6-bc6f-4757f9a03ce3/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_12","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-13","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/94a8492d-9450-467b-853e-9181b6633d76/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/94a8492d-9450-467b-853e-9181b6633d76","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_12","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/94a8492d-9450-467b-853e-9181b6633d76/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_13","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-14","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/9b38fe86-216a-426e-aeb2-570dcc8ec322/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/9b38fe86-216a-426e-aeb2-570dcc8ec322","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_13","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/9b38fe86-216a-426e-aeb2-570dcc8ec322/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}},{"@id":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_14","@type":"sc:Canvas","label":"Juul Advertisement and its Large Appeal-15","height":1651,"width":1275,"images":[{"@type":"oa:Annotation","motivation":"sc:painting","resource":{"@id":"https://iiif.quartexcollections.com/portland/iiif/a3d50ac0-93e8-41e9-b71f-ab38a6d69196/full/full/0/default.jpg","@type":"dctypes:Image","format":"image/jpeg","service":{"@context":"http://iiif.io/api/image/2/context.json","@id":"https://iiif.quartexcollections.com/portland/iiif/a3d50ac0-93e8-41e9-b71f-ab38a6d69196","profile":"http://iiif.io/api/image/2/level2.json"},"height":1651,"width":1275},"on":"https://iiif.quartexcollections.com/portland/iiif/148d7cdf-af88-43a8-a606-adf6e5dad3d9/canvas/_14","metadata":[]}],"thumbnail":{"@id":"https://iiif.quartexcollections.com/portland/iiif/a3d50ac0-93e8-41e9-b71f-ab38a6d69196/full/500,500/0/default.jpg","@type":"dctypes:Image","height":500,"width":500}}]}],"thumbnail":"https://iiif.quartexcollections.com/portland/iiif/a99f2f82-3d10-452f-bd22-4e4f3fb434f6/full/300,300/0/default.jpg","logo":"https://iiif.quartexcollections.com/portland/iiif/logo"}